Tel: 0844 844 2428

Clients

No joke ... but we have taught (in many cases, more than once) to all of these companies:

(Click here to see some testimonials as well)

* Accolade Publishing
* Ace4Training
* ACS-APT Computer Systems Ltd
* Active Silicon
* Active Solutions Europe Ltd
* Allied Manufacturing
* American Express Travel
* Arity Limited
* aura
* BCIM London South Bank University
* BE Aerospace UK Ltd
* Bechtel
* Bechtel Ltd
* Biggerfish Design
* Bio-Rad Laboratories Ltd
* Boltblue
* Bond Hotel
* Bourne Leisure Ltd
* BP
* BPP Learning Media
* Brasher Leisure Ltd T/A Sweatshop
* Brunel University
* BskyB
* Building Research Establishment Ltd
* CADinteractive
* Castle Computing Services Ltd
* Chroland Associates Ltd
* CIMA
* City Interactive Media
* Comet Group
* Community Server Ltd
* Concep Group Limited
* Concern Worldwide
* Control Techniques
* Copenhagen International School
* Crystalblue Solutions
* Cultoon Television Limited
* Customer Interaction
* David Richards Limited
* DBT
* Defaqto Ltd.
* dept of economics, maths & stats
* Discovery Communications Europe Ltd
* Discovery Communications Ltd
* DMG World Media
* Dubai College
* Dubai Heaven On Earth
* EDCTP-EEIG
* Enterprise Insight
* Europa Components
* Families for Children
* Findaplaceabroad.com
* FIRA International Ltd
* FL1 Solutions
* Foremost Curreny Group
* GE HEALTHCARE
* Giles & Posner Ltd
* Glint Facilities
* Global Beach
* H Bauer Publishing
* Harley Cosmetic Consultancy Ltd
* Harrow College
* Healthcare Education Services
* Hertfordshire County Council
* Hertfordshire Partnership NHS Foundation Trust
* Holland Park School
* HP Foods Ltd
* HWTMA
* I Want One Of Those.com
* Inspired Gaming Group
* International Greetings
* International University Link
* ISA Retail
* ITV
* Jog Ltd
* JollofTutors
* JWT London
* Kent County Council
* kerbsideprophet.com
* Keziah Design Ltd
* KLC School of Design
* Lee Valley Regional Park Authority
* Lehmann Communications
* London Fertility Centre
* Loudspeaker/ Lateral Group
* Man Investments
* Man Investments AG
* MCS Creative Ltd
* Medina High School
* Merton College
* Minerva Computer Services
* Mining Communications Ltd
* MOD, DASA(CS0)
* Modernisation Initiative
* Monarch Airlines
* Monks Walk School
* Mothercare
* Mothercare Uk Limited
* NATS c/o Business Training Partnership
* Network Data Holdings PLC
* Nichols Plc
* Nokia UK Ltd
* North Yorkshire Police
* Norwich City Football Club
* OHL GROUP LIMITED
* Oil Technics Ltd
* OmniLedger Ltd
* onezerosix
* Orantez
* OV Productions
* Oxford University Press
* P&O Ferries
* PartyGaming Marketing (UK)
* PFA Consulting
* Pfizer Limited
* Platform Sales & Hire Ltd
* Powergen / E.ON
* PreScript Communications Ltd
* R P Europe Limited
* Reed Learning
* Reed`s School
* Research Now
* RNIB
* Rocketseed
* Rothamsted Research
* Royal Academy Of Music
* RP Europe
* Sandwell and Birmingham Hospitals
* Saxon Industries
* Serco TTI
* Sesame
* Sesame Ltd
* Severndroog Castle Building Preservation Trust
* Something Graphic Ltd
* Sort IT.biz Ltd
* south kent college
* South West of England Regional Development Agency
* Southampton City Council
* Southampton Solent University
* St Matthew Academy
* Standout
* Stiefel Laboratories
* Stoke-on-Trent City Council
* Systex Ltd
* Tectura UK
* Tesco
* The Deeping School
* The Mobile Music Company
* The Mobile Music Company Ltd
* the National Deaf Children`s Society
* TMN Media
* Toshiba
* Tourdesign Ltd
* Twyford C of E High School
* United Utilities
* University of Hertfordshire
* University of Southampton
* V2 Music Group
* VillaCentre Limited
* Vocal Limited
* Vokera Limited
* Yamaha Electronics (UK) Ltd
* YouNique Photos

We are listed with


More >>>

A Few Testimonials


"Great location, easy parking and the training was excellent. It was a valuable use of my time."

Sue, Teacher at Hitchin Boys' School.

"A very enjoyable and interesting course. Alex was very obliging at working to individual paces and individual interest areas."

Lynn.

"The course was excellent from start to finish. The booking system was lovely and easy. The tutor was fantastic and really helped us out by answering questions and tailoring the course to our specific needs. I would thoroughly recommend 21st Century New Media to anyone needing training."

Alison, The Hampshire and Wight Trust for Maritime Archaeology.

See more testimonials >>>

Elstree Film Studios - SEO Search Engine Optimisation Training - Scheduled Courses









"I was totally satisfied with the course and the techniques I learnt. The tutor was brilliant, and the information was invaluable! Highly recommend it to anyone wanting to get into SEO and Websites." Toshiba.

Web site visibility, the ease with which potential customers or visitors can find a web site amongst a myriad of competitors, is a crucial factor in a sites success. Web visibility is not merely a question of search engine optimisation (SEO), there is a great deal more to it than that, as this training course demonstrates.

Search engines make the most money when they direct users to web pages which are of real interest to those users, i.e. search engine owners have a vested interest in reducing the rank of people who exploit chinks in their algorithms, and no interest in ranking entire sites per se.

This SEO training course employs a wide conception of search engine optimisation; one premised on giving both end-users and search engine owners what they really want, i.e. web pages that provide useful information about the things they are searching for (not otherwise empty pages stuffed with keywords and phrases).

While it is obvious why adherence to this principle should ensure a high and stable Google rank over the long term (and cost significantly less than sustained advertising) the devil is in the detail.

This course explains the practicalities of how to make your pages attractive to visitors and search engines alike, e.g.
  • Highlighting common web design features which actually harm site visibility.
  • Detailing user-friendly and search engine-friendly design alternatives.
  • Outlining promotional techniques which do not involve search engine optimisation, but which ultimately enhance search engine rank.
  • Explaining when and where to put keywords and phrases to make them count.
  • Exposing the myths, misconceptions and half-truths surrounding search engine optimisation, distinguishing between what works, what works well, and what could never work at all.
"Completely surpassed my expectations. Very in-depth training and an extremely knowledgable tutor. This course has given me the confidence to take my sites to the top and compete with the big boys." David Richards Limited.
Duration: 2 days.

Location: 21st Century New Media (Production Offices), Elstree Film Studios, Shenley Road, Borehamwood, Hertfordshire WD6 1JG. [MAP]

Prerequisites: Delegates should have an understanding of internet technologies.

Why Take This Course?

Many organisations have well-designed and functional sites, but they do not always generate the revenue expected. This course will show you methods of potentially earning more revenue from your website, while providing visitors with a more rewarding online experience. Delegates will become more confident with internet marketing techniques and terminology.

"This course has been very beneficial, both in the skills it taught me on a practical level and the conceptual understanding I was provided, which has significantly improved the performance of our company website - the result of which was a leap in our Google ranking from barely visible to the first 3 pages for our desired search term." Giles & Posner.



COURSE CONTENT

Search Engines & Directories

  • What is the difference between a search engine and a directory?
  • Whats a spider? Why are they important? How do they work?
  • What Affects Ranking?
  • Things which prevent search indexing
  • What is 'spamming'?

Keywords & Writing for Search Engines

  • Choosing and positioning keywords
  • How do search engines determine 'relevancy'?
  • Creating effective titles
  • Writing captivating descriptions

Additional Tactics

  • Do search engine promotion tactics provide a solution?
  • Doorway pages, site maps, landing pages
  • Spamming Tactics

The Web Positioning & Submission Process

  • Analysis of your competition
  • Submission
  • GoogleMaps
  • Post-submission processes

Key Directories & Search Engines

  • UK audiences
  • US Audiences
  • Major European Engines
  • Other parts of the world

Resources

  • Outsourcing
  • Software
  • Sites
5-20% discount if you book for more than one delegate!
Further discounts are available when booking multiple courses,
Please call and arrange to speak to our training secretary
on 0844 844 2428.

SEO Training Courses
Date Days Total (Excl VAT)  
May 2008
22/5/08 2 500
June 2008
19/6/08 2 500
July 2008
17/7/08 2 500
August 2008
21/8/08 2 500


Email Notifications
If you cannot make any of the dates above, you can also register with us to be notified when future courses in this subject are planned by filling in the following form.

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