Elstree Film Studios - Training Courses - Flash Video and Web Video Techniques
Please note that this course has recently been expanded and developed. To read the latest outline for this course, please see our Adobe Flash Media & Video training course.Since the widespread availability of broadband, the video medium has grown to become one of the most prolific and popular methods of online communication. Noting the runaway success of video services such as YouTube, Google Video and Dailymotion amongst others, it is nowadays well acknowledged in the advertising industry that nothing comes close to the effectiveness and persuasive power of a well produced video message. Yet mastering the various methods of creating and deploying quality web video is a dark art to some. Our video course changes all that.
In this detailed and comprehensive course, you will first learn all about Web Video - the formats, sizes and methods of creation. From codecs, software tools, and the principles of encoding and deployment, with a particular emphasis on creating, preparing and producing quality Flash Video (i.e. video produced using Adobe Flash) this course covers all of the basics, and many of the advanced processes needed to master Flash Video. In addition, we examine the functionalities of HTML 5 for deploying video content and how this compares with Flash.
The usage and configuration of Flash media players are covered in detail, including how to source, setup, customise and 'skin' pre-built video player components and scripts to your optimium advantage. Comparing the results of progressive downloads against streaming servers are also discussed and some of the methods you can employ to best evaluate your present and future video hosting and streaming requirements.
Finally, a variety of video marketing techniques are examined and discussed with a view to demonstrating how you can best take advantage of existing video networks in order to promote your message. All in all, a comprehensive and exiting course which will enable you to deliver the best possible experience with Flash Video.
This course is for developers, video artists, designers and anyone wishing to gain the knowledge to effectively deploy video on the web. No prior knowledge of Flash is required.Also available are our Flash Introduction and Flash ActionScript training courses.
You may also attend our Flash Introduction and Web Video courses combined into one discounted package in our Complete Flash Training Course.
Duration: 1 day.
Location: 21st Century New Media Ltd, Elstree Film Studios, Shenley Road, Borehamwood, Hertfordshire, WD6 1JG. [
Click here for a map]
Times: 10.00am to 4.30pm. For security reasons, further details are only provided upon booking.
Software Versions: All of our Adobe courses include lessons generic to CS3, CS4 and CS5 versions of the Adobe suite: whichever version you use is covered in detail. Our Apple training courses utilise Final Cut Studio HD (also known of as version 3 or FCS 2009).
Equipment: Our fully featured training room includes six top-of-the-range iMac computers configured to work in both Macintosh (OSX) and PC (Windows) modes, ensuring you the maximum familiarity with your chosen operating system.
Accommodation: Details of local accomodation can be found
here.
Further assistance: Our
FAQ help page contains the answers to many popular questions. Alternatively please call
0844 844 2428 to arrange to speak to our training manager.
COURSE CONTENT
Introduction to Web Video
- The advantages of Web Video and when to use it
- HTML 5 vs Flash
- Web video formats: QT, RM, WMV, FLV and others
- Video codecs and their uses
- Video editing software and tools
- Video preparation, encoding and deployment
- The advantages of Flash Video
Introducing Flash Video
- What is streaming video?
- How does Flash Video work?
- The essential components of Flash Video
- Understanding key Flash Video concepts
- Looking at the evolution of Flash Video and its current market position
- Looking at the options we have for preparing and deploying Flash Video
Preparing Flash Video
- Preparing video files
- SWF vs. FLV
- Shooting for the Web
- Editing for the web
- Codec's and Encoding options
- Flash Media Players
- User control and functionality
Encoding Flash Video
- Introducing Codec's and video encoding
- Converting to FLV using the Flash 8 Video Encoder
- Understanding bandwidth and data rate
- Using advanced encoding settings
- Adding cue points, cropping, and trimming
- Using encoding best practices
Flash Video Players
- Using existing Flash Video players
- Using Flash's Built in Components
- Customising existing Flash Video players
- Customizing Flash Video Skins
- Customizing FLV Player Skins
- Using cue points
- XML and playlists
Using External Flash Video Players
- Other third party media players
- Customising Flash Video players
- Using skins
Media Streaming
- Advantages and disadvantages
- Understanding video delivery options
- Video Specific Hosting Considerations
- Comparing embedded vs. progressive download
- Media streaming services
- Integrating Flash Video with other apps (Wordpress, YouTube, Joomla, Modx, Drupal + custom)
Marketing Web Video
- The power of video - effective marketing techniques
- YouTube, Dailymotion, Google Video
- Video formats, sizes and software tools
- Special techniques: video interviews, video people
- Podcasting, Vodcasting and RSS
