Tel: 0844 844 2428

Training Courses

We continue to offer a popular range of computer training courses at Elstree Film Studios:

We are listed with

Elstree Film Studios - Training Courses - Google Adwords

"Fantastic insight into Google adwords and analytic tools." Findaplaceabroad.com.

Google AdWords has become an essential element of any online marketing strategy - a true marketing phenomenon. Offering a unique way to reach people who are actively searching for related information about your products and services online, and sending targeted visitors directly to your own webpage, when used correctly Google AdWords provides one of the most cost effective advertising methods available for businesses of any size online.

Despite the fact that Google have made AdWords easy to manage, the right start is essential and the correct interpretation of initial results imperative. With a clear list of dos and don'ts, you will learn some of the tips and tricks used by professionals before throwing away revenue on campaigns which will not drive traffic, let alone sales.

This one day intensive workshop provides step-by-step instructions for those wishing to set up and maintain a simple Google AdWords campaign. We will cover choosing keywords, writing effective ad text, targeting locations & the importance of the right landing page. If you want to reach more people looking for your product or service, gain full control of your own advertising budget and you would like to learn how to create and edit your Google Adverts quickly and with the minimum of fuss and maximum impact, this course is for you.

This course is ideal for those seeking a solid understanding of Google Adwords. For further advanced training, please see our Advanced Google Adwords Training Course.

"Brilliant. Really enjoyed it and would thoroughly recommend it to others. It`s opened my eyes to the world of Google Adwords and I love it!" Bluefrog Ltd.

Duration: 1 day.

Prerequisites: You should have an understanding of internet terminology and have a business in mind to promote. You will need a credit card, VAT number (if applicable) and a live website or webpage to market.

Location: 21st Century New Media Ltd (Production Offices), Elstree Film Studios, Shenley Road, Borehamwood, Hertfordshire, WD6 1JG. [Click here for a map]

Times: 10.00am to 4.30pm. For security reasons, further details are only provided upon booking.

Courseware: The book which accompanies this course is posted to you upon payment confirmation.

Accommodation & Transport: Details of local accomodation and transport can be found here.

Further assistance: Our FAQ help page contains the answers to many popular questions. Alternatively please call 0844 844 2428 to arrange to speak to our training manager.

"Very helpful, very tuned in to my needs. I will book onto the advanced course." Style Coaching Institute.

COURSE CONTENT

BACKGROUND

  • Google overview & Adwords history
  • Search & Content Network
  • Organic vs. sponsored links

SET UP

  • Creating up your account
  • Billing cycle, payment options
  • Daily budget & Maximum CPC

AUDIENCE

  • Language & Country
  • Region & City
  • Customised

STRUCTURE

  • Set up & edit account
  • Campaign settings
  • Ad groups

POLICIES

  • Editorial Policy
  • Product & Link Policy
  • Trademarks & copyrights policy

THE REAL DEAL

  • Keywords
  • Ad Text
  • Landing Pages

TOOLS

  • Keyword help
  • The Traffic Estimator
  • Ads Diagnostic Tool

SUMMARY & QUESTIONS





5-15% discount if you book for more than one delegate!
Further discounts are available when booking multiple courses.
Click here for more information on our discounts.

Google Adwords Training Courses
Date Days Total (Excl VAT)  
March 2010
31/3/10 1 250


Email Notifications
If you cannot make any of the dates above, you can also register with us to be notified when future courses in this subject are planned by filling in the following form.

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Clients

No joke ... but we have taught (in many cases, more than once) to all of these companies:

(Click here to see some testimonials as well)

* Abstract Tapestry Consulting
* Accolade Publishing
* Accurate Solutions Ltd
* Ace4Training
* Active Silicon
* Active Solutions Europe Ltd
* Allied Manufacturing
* Altwood C of E School
* Ambassador Theatre Group
* Amerex
* American Express Travel
* Amethyst Risk Management Ltd.
* Anorak London
* Antoni Film
* Antonmanor
* Apartments2book
* AQA
* Arity Limited
* Art Disability Culture Ltd
* ArtiCAD Ltd
* Association for Project Management
* Aston Taylor Ltd
* aura
* Autumn and May
* Award Learning Services Ltd
* Aztec Marketing
* Barcelo Hotels & Resorts
* BCIM London South Bank University
* BDTA
* Bechtel
* Bluefrog Ltd
* Boltblue
* Bond Hotel
* Bournemouth University
* BP
* BP International
* Brasher Leisure Ltd T/A Sweatshop
* British Dental Trade Association
* British Medical Journal
* Brunel University
* BskyB
* BT
* Bucklers Mead Community School
* Building Research Establishment Ltd
* C&C Technology Consulting
* Calchas PSS
* Calvert Studios Ltd
* Cambridge ESOL
* Cannes Lions
* Cardinal Advisory
* Cardinal Pole School
* Casterbridge
* Castle Computing Services Ltd
* Chelsea Football Club
* Chingford Foundation School
* Chroland Associates Ltd
* Church House Conference Centre Ltd
* CIMA
* City Interactive Media
* Claire Lobel Design
* CNET Networks UK Ltd
* Cognac Uk
* Comet Group
* Comic Relief
* Community Security Trust
* Concep Group Limited
* Concern Worldwide
* Control Techniques
* Copenhagen International School
* Corporation of Lloyd`s
* Crystalblue Solutions
* Cultoon Television Limited
* Custom Carpentry
* Customer Interaction
* Czech Centre
* Dare Digital
* Data Lateral Limited
* David Richards Limited
* DBT
* De Beers
* Defaqto Ltd.
* Denbigh School
* Designs on the Web Ltd.
* Discovery Communications Europe Ltd
* Discovery Communications Ltd
* DMG World Media
* Dog Store
* Donmar Warehouse
* DS & TE RAF Brampton
* Dubai College
* East and North Hertfordshire NHS Trust
* EE Control Group Ltd
* Elementus
* Elsevier Ltd
* Europa Components
* Event Merchandising Ltd
* F-Secure UK Ltd
* Falconer School
* Families for Children
* FERN
* Financial News
* Findaplaceabroad.com
* FIRA International Ltd
* Firetoys Ltd
* First Capital Connect
* First Class Cars Ltd
* FISU Meditation
* FL1 Solutions
* Flixmedia Limited
* FMC
* FMC Ltd
* FMC Partnership
* Foremost Curreny Group
* Freshly Designed
* Fuss3 Solutions Ltd
* GE HEALTHCARE
* Giles & Posner Ltd
* Glenthorne High School
* Glint Facilities
* Global Beach
* Global Volume Marketing LLP
* GMFA
* grandPA Ltd
* Grass Roots Ltd
* Gregg & St Winifred`s School Trust
* H Bauer Publishing
* Hachette Children`s Books
* Harley Cosmetic Consultancy Ltd
* Harrow College
* Hasbro
* Hays
* Health Protection Agency
* Healthcare Education Services
* Hertfordshire County Council
* Hertfordshire Partnership NHS Foundation Trust
* Herts Sports Partnership
* Holland Park School
* HPB
* HPS Group Ltd
* HWTMA
* I Want One Of Those.com
* i-2-k
* i2k Ltd
* Impact Marcom
* Indigo
* Inlightin Ltd
* Insight Security Ltd
* Inspired Gaming Group
* InterContinental Hotels Group
* Interdirect Ltd
* ISA Retail
* ITFC
* ITV
* J.A.Steel and Son Ltd
* James Eckhardt
* Jbeech
* Jobcentreplus
* John Fleming
* JollofTutors
* Jon Nash Photography
* JTT
* Jumbo Games
* JWT London
* Karaimages.com
* Kelston
* Keziah Design Ltd
* Kier Islington
* Kiuki
* KLC School of Design
* KPMG
* Kuwait Petroleum International Ltd
* Lee Valley Regional Park Authority
* LexisNexis
* Lloyds
* Lloyds Banking Group
* Lockheed Martin UK-INSYS
* London Borough of Southwark
* London Fertility Centre
* Lorica Consulting Limited
* Loudspeaker/ Lateral Group
* LOVEFiLM
* Lubricants UK Ltd
* Luton Sixth Form College
* Lynn Simpson
* M&G Investments
* Macmillan Cancer Support
* Maconomy
* Maltings Academy
* Man Investments
* Man Investments AG
* Management Sushi
* Marcus Evans
* Martin Robeson Planning Practice
* mbc
* MCS CREATIVE LTD
* Medicines and Healthcare products Regulatory Agency
* Medina High School
* Merton College
* Metadigm
* Metanoia Institute
* Metropolitan Police
* MGPA
* Millbrook Beds Ltd
* Minerva Computer Services
* Modernisation Initiative
* Monarch Airlines
* Monks Walk School
* Mothercare
* Mothercare Uk Limited
* MSA GB Ltd
* Multilingualvacancies.com
* My Mustard
* Mystic Online Media
* NAHT
* Nash Mills Script Exchange
* National Children`s Bureau
* NATS c/o Business Training Partnership
* NCCHTA at University of Southampton
* Network Data Holdings PLC
* Nexus Industries
* Nichols plc
* Nokia UK Ltd
* Non-Violence Foundation Limited
* Norgren
* North Oxfordshire Academy
* Norwich City Football Club
* Oakwood School
* Office Diner
* Office of Jean Lambert MEP
* OHL GROUP LIMITED
* Oil Technics Ltd
* OILspace
* OmniLedger Ltd
* onCore UK
* Optoma Europe Ltd
* Orantez
* Otsuka Pharmaceutical Europe Ltd
* Out of the Blue Print Ltd
* OV Productions
* Owners Direct
* Oxford University Press
* P&O Ferries
* Partnerships for Schools
* PartyGaming Marketing (UK)
* PDSA
* Pentagon IT
* People In Aid
* Perform Media Services Ltd
* PETCHEY HOLDINGS PLC
* PFA Consulting
* Pfizer
* Pfizer Limited
* Phoebe Stewart Marketing
* Portslade Community College
* Powergen / E.ON
* Praxis Limited
* PreScript Communications Ltd
* Princes Trust
* Proactive UK Ltd
* Profile Marketing Services
* Promega
* PruHealth
* PSC Copywriting
* Punchline Media & Events LTD
* QinetiQ
* R P Europe Limited
* R.A.G.S.
* Rainmaker Advertising Ltd
* RDS Networks Ltd
* Reaction Visual Media Limited
* Red Brick Media
* Red Giant Projects Ltd
* Red Letter Days
* Reddot Racing
* RedR UK Ltd
* Reed Learning
* Reed`s School
* RES Group Limited
* Research Now
* RM Education
* RNIB
* Rocketseed
* Roehampton University
* Ronly Holdings Ltd
* Rothamsted Research
* Royal Academy Of Music
* Royal College of Paediatrics and Child Health
* Royal College of Surgeons of England
* RP Europe
* Same World Ltd
* Same World Trading Ltd
* Sandwell and Birmingham Hospitals
* SAPG
* Saxon Industries
* Scarlett & Butler
* Science Photo Library
* SCP Designs
* Selston Arts & Community College
* Serco TTI
* Service Complaints Commissioner
* Sesame
* Sesame Ltd
* Severndroog Castle Building Preservation Trust
* Shazam Entertainment Limited
* Shazam Entertainment Ltd
* Shazam Entertaintment Ltd
* Shine Marketing UK Limited
* Silverfish Media
* Silverfish Production Ltd.
* SIS
* Snap Surveys
* Softek
* SolveIT Enterprises Ltd
* Sort IT.biz Ltd
* Sounds Good Ltd
* South West of England Regional Development Agency
* Southampton City Council
* Southampton Solent University
* Southern Office Refurbishment Ltd
* SPAN
* Specialist Schools and Academies Trust
* Spring Fine Foods
* SR Media Ltd
* ST JOHN FISHER CATHOLIC HIGH SCHOOL
* St Matthew Academy
* Stage Entertainment UK LTD
* Standout
* Sternberg Clarke
* Stevenage 14-19 Partnership
* Stiefel Laboratories
* Stocklin Ltd
* Style Coaching Institute
* Surrey Police
* Swift Image
* Systex Ltd
* Tarragon Solutions Ltd
* Tectura UK
* TeleAdapt
* Teletext Holidays
* Telmanage Limited
* Terrapinn Holdings Limited
* Tesco
* The British Dental Trade Association
* The Camping and Caravanning Club
* The CDCard Company
* The Cheval Group of Serviced Apartments Ltd
* The Entertainer
* The Fabulous Coaching Company
* The Fine Confectionery Company Ltd
* The Gregg & St WInifred`s Schools Trust
* The Grimsby Institute of Higher And Further Education
* The Mobile Music Company
* The Mobile Music Company Ltd
* The MotivAction Group plc
* The National Autistic Society
* The Open University
* The PD Group
* The Reading Agency
* The Scan Team
* The Virtual Office Group
* The Works International
* The Write Technology Ltd
* Thomson Reuters
* TimePlan Education Group Ltd
* TimePlan Education Ltd
* Tiny Seeds
* TMN Media
* Torch
* Toshiba
* Tourdesign Ltd
* Trust The Process
* Trust The Process Counselling
* TSL Education
* TW Digital Media
* TW Podcasts
* Twyford C of E High School
* UBM live
* UK Association of National Park Authorities
* UNICEF UK
* Unilever
* United Utilities
* University of Hertfordshire
* University of Southampton
* URBAN PUMPKIN
* USPG
* V2 Music Group
* Vertical Systems Ltd
* Video Adz
* VillaCentre Limited
* VINCI PLC
* Virgin Games
* Virgin Unite
* Vocal Limited
* Vokera Limited
* waterwhileaway
* Web Editors Ltd
* Welsh Assembly Government
* West Herts College
* West Nottinghamshire College
* Weston Homes Plc
* Whisper Design Consultants
* Wickes Building Supplies Ltd
* Wroxham Primary School
* WSP Environmental
* X Games LTD
* Yamaha Electronics (UK) Ltd
* Yell.com
* Yorkshire Film Archive
* YouNique Photos
* Youth Sport Trust
* Zurich International School